PROS: i like the consistency of this lip balm because unlike chapstick or blistex it doesn't feel waxy on my lips. it's silky against my lips and it moisturizes for hours and hours. i once had this on for 5 hours and i didn't have to reapply. the cooling sensation feels awesome and the minty taste isn't too overpowering because it's smells/taste a bit sweet.
CONS: compared to other drugstore brands, this is a tad bit more expensive. but i think this has better ingredients and (personally) it works better so i think it's well worth the extra money =)
i'd totally repurchase this =)